Tag: professional growth
The following is an article that I was invited to contribute to More.com about my reinvention from advertising executive into author of Professional Destiny.
Many of us have achieved success but find ourselves yearning for fulfillment. For me, an uncomfortable sense that something was “missing” in my life was a turning point that led me to write a book devoted to the topic of purpose and how it relates to your working life. The following excerpt from Professional Destiny®—Discover the Career You Were Born For, explains how my own personal story of reinvention began…
“I reached a pivotal turning point during my mid-thirties. I remember a distinct moment when I was sitting on the porch at my house in Boulder, Colorado, looking across the street at the stunning Flatiron mountains thinking, “to everyone else I look like I have it all: two beautiful daughters, a good husband, friends, a great career, high income, a wonderful house and excellent health—yet deep down I am completely miserable.”
Something was missing inside.
It was at that time that I began to yearn to move from a life of success to a life of significance.”
This moment on my porch in Boulder began my search for my “professional destiny.” Although I was successful by all outward measures, I couldn’t help but feel that there was something bigger I was meant to do. I had a purpose to fulfill and needed to find it. The search became my mission. It took several years (with a few detours along the way!) for me to transition from a marketing and advertising executive to an author, speaker and coach. But that poignant moment marked the beginning of a wonderful, challenging and fulfilling journey. It was my time of rediscovery and reinvention.
This story was originally published on More.com
I became fascinated by the idea that there’s an “ideal career” for everyone, but only a small percentage of us manage to find it. I came to realize that for many, true fulfillment only comes after some period of disappointment or disenchantment—and I had mine on the porch. I started questioning people to see if I could find any common traits among those who had a real passion for their work and discovered that the most highly motivated and fulfilled were those who were making use of their natural gifts. In effect, they were working in the career they were born for. For these people, work isn’t about money or title. It’s about satisfaction, empowerment, feeling energetic about their work, making an impact, fully exercising a talent and inspiring others.
The journey is not for the faint of heart. It may mean leaving a familiar sense of security and stability. It may mean leaving behind an impressive title or professional identity. Almost always, it means venturing into the unknown. But if your days become routine and you find yourself in a position that saps your spirit, the move to energizing, fulfilling work is well worth it. There is a difference. A job is something we do to earn a living, our “professional destiny” is a mighty undertaking that challenges us, taps into our creative energy and reawakens our spirit. Our passion and creativity are ignited. If we’re not feeling it today, perhaps it’s a call for reinvention!
May 22, 2011
If one advances confidently in the direction of his dreams,
and endeavors to live the life which he has imagined,
he will meet with success unexpected in common hours.
—Henry David Thoreau
What happens when you reach a point in your career when you’re no longer fulfilled by what you do? The moment might come when you find yourself in a role that once challenged you and stoked your fire—so to speak—but now is no longer interesting. You realize that you’re merely going through the motions to collect a paycheck. Or it could be that you’re suffering from Career Dissonance and you actually still enjoy your craft—you just don’t like the environment you’re practicing it in. For whatever reason, the fulfillment you once felt is gone and instead of a thrill—it’s become a drill.
People who allow themselves to become complacent may enjoy tangible benefits such as bringing home a steady paycheck, saving for the future, possibly having prestige and power (and these are very real, positive, essential things) but they may be lacking a sense of purpose. And this can cause a persistent, nagging feeling of dissatisfaction.
It’s difficult to have a sense of purpose when you sacrifice your deepest yearnings, unexpressed creativity and natural talents because you’re afraid to take a risk or are constantly worried about the future. As Thoreau says, if you advance confidently in the direction of your dreams—and the key word is confidently—you will have success. Don’t expect it to happen overnight, but do expect it to happen. I remember reading the incredible book Three Cups of Tea and marveling that it took Greg Mortenson ten years to start having substantial support for building schools in Pakistan and Afghanistan. In 1993, Mortenson was a self-described bumbling, failed K2 mountain climber who wanted to build a school for the people who helped him in Pakistan. He started with very humble beginnings by writing mostly unanswered fundraising letters on a typewriter, going on wild goose chases to meet unlikely donors and giving talks to audiences of only 1-2 people in REI. Now his organization has built over 130 schools serving 58,000 students, Three Cups of Tea is a multi-million copy bestseller and his talks attract thousands of people at a time. Most of all, Mortenson is achieving his mission of building schools for children (mostly girls) and helping them to better their lives. He has a satisfying sense of purpose.
Would you and I have that kind of perseverance, stamina, faith and incredible drive to keep going for ten years before we achieved significant signs of momentum? The answer is—No—if we weren’t filled with passion for what we were doing. And—Yes—if our inner sense of purpose energized us and gave us the fortitude to take the next step.
Success is defined in many ways. It can bring a great deal of money as you pursue something you love and you’re good at, but it might also bring other benefits such as more freedom, more time with your family and most of all—a wonderful feeling of fulfillment.
Where there’s a will, there’s a way. The path might have obstacles, road blocks and dead-ends, but to give up means that you are marching to the drill of life (1-2-3-4!), not experiencing the thrill of life. Everyone wants to feel significant, important and unique. We want to feel like we have accomplished something that matters—even if it’s only to us. We want to feel challenged and to re-ignite our passion and creativity. That is the true difference between a job and our Professional Destiny.
June 29, 2010
Where are you comfortable in your work? Do you consider yourself a great strategist looking into the future, or do you like to perfect things and make them hum? In the following excerpt from my book, Professional Destiny, I define two common types of leaders: the Visionary and the Master of Operations. Check out the indicators and see which type best describes you:
.
| Visionary |
Master of Operations |
| Sees potential |
Takes the vision and makes
things happen |
| Sees the future |
Turns ideas into hard and fast reality |
| Knows what to do next |
Knows what to do now |
| Great strategist |
Great operationally |
| Sets and drives the vision |
Shows results |
| Likes to build from scratch |
More comfortable growing an existing idea, rather than developing one from scratch |
| Has little patience for process and day-to-day operations; is drained by them |
Likes analysis and best practices, and thrives establishing process and operations |
| Is the inventor who steers the organization in new directions |
Is the glue that holds the organization
together and allows it to sustainably prosper |
For any company to reach beyond a certain size, it needs both of these types at the top as well as leading each major department or initiative.
A Visionary typically starts an organization, takes it to a certain size, and then confusion and chaos tend to creep in. At this time he or she must find the Master of Operations to get to the next level. In many of my consulting sessions, I worked with people in the top of their organizations to help them determine if they were a Visionary or a Master of Operations.
A Visionary is often the person who starts the organization and for this purpose, let’s assume becomes the CEO. This person is the futuristic leader and the big-picture thinker. Sometimes a Master of Operations starts an organization and can thrive to a certain level, but typically the idea behind the company already exists. A franchise is a good example—the idea for the business is already established, but a strong operational person can make it successful. The Master of Operations is the person best suited to run day-to-day operations. They are detail- and process-oriented and have the gift of getting things done. Rarely is a person a strong Visionary and Master of Operations, yet both are necessary as an organization expands. An organization that has a strong Visionary and Master of Operations often experiences a great deal of growth. Ironically, a common mistake that these organizations make is to believe that the two roles can be interchanged. When the Visionary retires or steps down, the Master of Operations who has been “groomed” often steps in to take his or her place. This rarely works because the Master of Operations cannot be taught to be the Visionary. It is not his or her gift. Similarly, a true Visionary rarely has the patience, interest and discipline for everyday details to keep the company on track.”
Long-term, you will only be motivated if you are doing something you want to do and can see yourself happily sustaining the role. If you’ve ever found yourself in a position that asked you to be something you are not, you know how this feels. You become de-energized and deflated, and oftentimes you cease to be successful as you become less enthusiastic about your role. So take the time to reflect on your skills and be honest about where you best fit. Then watch your satisfaction level—and your contribution soar.
Copyright 2010
March 24, 2010
A ship in harbour is safe,
but that is not
what ships are built for.
—William Shed
Following your Professional Destiny is like a ship setting sail on an open sea. It’s a great adventure. To reach your destination requires preparation, guts and a strong commitment. You must be willing to journey into the open sea, beyond the safe harbor of your current surroundings. This requires moving past comfort and complacency. Confident that you are the captain of your ship, you can determine and adjust your course even when outside forces affect your journey. You have a compass, your inner guidance, to direct you. If there’s a storm raging and drama all around you, it may be momentarily drowned out and you’ll likely be tossed around—but that is temporary. With your ship in good working order and your crew (or people who support you) in place you’ll weather the storm and arrive at an exciting new destination. Here are six tips to help you on your way to finding your Professional Destiny:
Prepare yourself for the journey. Like a true professional, you need to practice your gift every day. To do this you must be fit, rested and have your physical and mental capacities about you.
Trim down to the essentials. Make sure your mind and body are fit for the task in front of you. You must have the stamina, strength and essentials that you need—but only the things you need. Leave all the extra weight behind.
Get focused and determined. Growth is a journey, and on any journey you will encounter unforeseen obstacles. Your ability to overcome these barriers will determine whether you succeed. It takes complete dedication, a whatever-it-takes mindset.
Overcome the fear of moving into unknown territory. You might have to struggle when you venture into something new. Worst of all, you don’t know what’s out there. Your mind tells you maybe it’s better to stay right where you are in the known and comfortable. Abandoning your vision seems like the safer, more logical choice, but it comes at a tremendous and incalculable price.
Be responsible. Realize that you are the driver of your life and you have the ability to respond to each situation. Take ownership. Steer the ship. You cannot take a hands-off approach and expect to become a master of your gift.
Dare to be remarkable. If you pattern yourself after others, you will be like others and consequently will be… ordinary. The people who show an absolute conviction to make it, who pick themselves up when they fall, who fully invest their effort, time and energy, are the ones who accomplish extraordinary results.
Do not expect the journey to be short. It never is. You can have the destination in mind, but the journey will take you in directions you never imagined going. Looking back you will see that these were places you needed to go. They were experiences you needed to have, or lessons you needed to master, to prepare you for your destiny—the career you were born for. When considering whether to set sail into new waters, remember a ship isn’t built to stay in the harbor—and neither are we.
March 1, 2010
In earlier posts, I’ve written about the unfortunate problem of homogenization in the workplace when corporations fail to recognize the natural gifts of their employees, or try to round out their “spiky” skills. Now, it’s time to tackle another favorite subject – empowerment (or lack thereof!). As I’ve said before, homogenization is good for milk, but not for people. It’s a killer to creativity and a person’s ability to produce remarkable results. And it doesn’t help the company much either.
“Never neglect details. When everyone’s mind is dulled or distracted the leader must be doubly vigilant. Strategy equals execution. All the great ideas and visions in the world are worthless if they can’t be implemented rapidly and efficiently. Good leaders delegate and empower others liberally, but they pay attention to details, every day… Good leaders understand something else: an obsessive routine in carrying out the details begets conformity and complacency, which in turn dulls everyone’s mind. That is why even as they pay attention to details, they continually encourage people to challenge the process.” – Colin Powell, excerpt from 18 Principles of Leadership.
Have you ever been hired into a position because of your ability to think strategically, your remarkable leadership skills and/or your repeated prior success in a similar role, only to have the rug pulled out from under you six months down the road? That’s when you hear the dreaded words “this is the way it’s done, your role is to just execute.” Ughhh. If you’re anything like me, this is an instant energy and enthusiasm sapper. I shut down. I lose my desire to go above and beyond. Whatever insight, or creative approach to solving a problem I have, instantly retreats. I become less motivated, and my mind and contribution are dulled. I’ve often joked that if I’m not empowered I quickly eject myself, or get ejected, from a company. There’s no faking it… it just doesn’t work. Perhaps I’m extreme, but I’ve seen it happen all too often in the sea of cubicles around me. Another name for this is marginalization and its definition is “to relegate to an unimportant or powerless position.” I’m sure you’ll agree, this is not what we aspire to be. It’s not very motivating. And unmotivated employees do not produce the best results.
I know many articles have been written on this subject, but in the name of simplicity, I’ll reduce it to two fundamental ideas:
- Empowerment invites people to step up—and keeps them sharp.
- Homogenization or marginalization sucks the creativity and commitment right out of people—and keeps them dull.
An organization of people primed to give their best is an organization that maintains a competitive edge and stands above the rest. Best of all, people want to work there. A great leader will strive to keep people sharp and will focus on three things:
- Let people make their own decisions within their area of responsibility. Be generous unless a specific experience with the person indicates otherwise.
- Give them the ability to affect change.
- Allow people to gain the knowledge, skill sets and training to thrive and grow professionally.
The moment a capable person loses the ability to make a decision related to their area of responsibility and experience, they begin to disengage and their contribution becomes less. Yet, the opportunity to exercise personal discretion and complete meaningful work keeps employees engaged. When employees are engaged, great things can happen. You get the best of their minds and they work harder because they are motivated. Breakthroughs occur. It also makes them more resilient to setbacks.
If you hire a capable person, let them stay capable. Bring out the best in them, don’t shut them down. Remember empowerment increases people’s skills and contribution—homogenization shrinks them.
November 11, 2009
“Intuition teaches us from within. It is our unerring guide. In our heart there is the hint of the next step. You must remain attentive and receptive to all possibilities, even possibilities that don’t seem logical to you at the moment. It may be something simple, such as making a phone call or having the idea to set up an appointment with someone. Intuition is a great tool in your profession and in your life. It will give you a sense of who you can trust, who is ethical, who has your best interests at heart and who you should avoid altogether.” Excerpt from Professional Destiny—Discover the Career You Were Born For
Have you ever gone against your gut and made a hiring decision that sooner or later came back to bite you? Or gotten burned in a business deal because you ignored that little clause in the contract that nagged at you, and signed it anyway? Did you feel that deep down you knew better, but you did it regardless because all the “data” said it was the right thing to do?
Hiring based on resume, MBA and “qualifications” alone is only one part of the equation. That’s the stuff that looks good on paper. But looking good on paper doesn’t cover someone’s work ethic, ability to make the right decision under pressure or think out of the box—sometimes all it means is that they are great at taking tests.
In Professional Destiny, I talk about the difference between “head” and “heart.” Head—is the home of our rational thought and logic. Heart—is the home of our intuition (some also call it our gut). It is the source of our inspiration and guides us to new possibilities that would not be found by logic or planning.
In the workplace, intuition is especially useful for making all-important employee hiring decisions, or for choosing a business partner. For example, during the interviewing process some people are polished interviewers and present themselves well, but then turn out to be much less impressive when they’re on the job. Others are less polished, but you have an inexplicable sense they will be great contributors on a day-to-day basis. Often it all comes down to intuition. It’s an inexplicable sense that you have, but you often can’t pinpoint the reason.
When meeting with a person, if you suspect a possible flaw, note it, and don’t rationalize it away. Ask yourself if it is something you could live with. Keep two lists – one of qualifications (rational) and one of impressions (intuition). As I have practiced this technique over the years, I have found that my impressions almost always prove to be accurate (even more so than the “qualifications”). In fact, when I intuit the weakness (lack of eye contact at important questions, or a trace of defensiveness) it almost always plays out in bigger ways later. The only unpredictable variable seemed to be my judgment of how much, or how little, that “weakness” would impact the person’s performance in that particular role.
We are given the gifts of rationality and intuition, head and heart. Rationality helps us with survival, intuition helps us with breakthroughs that are genuine, unique and fresh. Having too much in the head, is just a cause for headaches! Find the harmony in the combination of head and heart, and you’ll uncover the most powerful mix.
October 19, 2009
Trevor Romain telling his story
At my book signing in Austin last Thursday, Trevor Romain (bestselling children’s author, speaker and TV personality whose story is featured in my book) made a comment during his talk about moving from his career in advertising to becoming an author of children’s books. He said he had “grown tired of trying to sell things to people that they didn’t need” and decided to do something that made a difference.
This spurred a lively discussion afterward with a close friend who asked me, “What if your ‘professional destiny’ is in something like advertising?” What if you’re meant to be the world’s best creative director and you get great joy from that? Are you making a judgment that you need to leave everything behind and go change the world?
It’s a great question. But, the answer could be different for each one of us.
My premise in Professional Destiny is that we all have natural gifts—things we are uniquely good at and love to do—and that we are happiest when these gifts are expressed and shared. There is nothing like the feeling of tapping into our gifts every day and applying them to something that we feel is genuinely making a difference.
This brings me to the subject of “career dissonance.” If you are in a profession, feeling great joy and are in line with your values, that’s awesome—keep going—full steam ahead!! You could be a trash collector feeling that you’re cleaning the earth while supporting your family, a lawyer representing people who genuinely need help or in advertising, promoting something that you believe in—it really doesn’t matter. But, if you are in a profession and you feel dissonance between your gifts, values and what you are being asked to do—then change is needed.
Using advertising as an example: Let’s say you are very health-conscious and only eat natural, organic foods. You work in an agency, loving what you do, until suddenly you are assigned to the new fast-food account that your agency just won (like Wendy’s or Dairy Queen). At this point you encounter career dissonance. You have amazing creative gifts and you love to apply them, but you’re at odds with working on this account. An option for you might be to ask to be assigned somewhere else or, if that’s not possible, change agencies and work on an account that resonates with you. If you apply your magnificent talents to a company who sells products you believe in (like a local, organic market or Whole Foods), you can experience tremendous joy.
Bottom line: if you’re doing what you love and believe in, and getting to practice your gifts every day, then go for it—there is no career dissonance happening in your world!
October 8, 2009
One of my greatest joys is to meet people who are wholeheartedly embarking on their Professional Destiny—and Noi Wegiel is clearly one of them! Noi is the creator of exquisitely hand-crafted, Austin-made natural chocolate treats & delights. Each and every piece of her decadent chocolate is truly a work-of-art, with a pairing of flavors that is unforgettably delightful. She uses the finest ingredients mother nature has to offer and many of her products are organic, raw, sugar-free and gluten-free (although for the hard-core sugar enthusiasts, some are still sinful!). In addition, she holds a commitment to using ingredients from sustainable suppliers, and supports organic and natural living. Truly this is a case where you need to taste to fully experience her chocolate magic, but it’s fascinating and inspiring to hear Noi’s Professional Destiny story until that wonderful moment:
“I’m from Thailand, and I moved to the United States when I was 17. When I arrived here, I didn’t know how to cook at all. Because I didn’t speak English very well, the only job I could get was in the kitchen at a cafeteria-type restaurant. They put me in the pastry department and I learned—on the job—how to bake. Soon, I got interested in cakes. Every time I made a cake in the restaurant, I thought to myself, ‘this could be prettier.’ To learn more, I bought a book on sale about cake decorating. I was fascinated by learning the technique, but the book was from England and they used fondant (sugar paste) to cover the cake to make it smooth and beautiful. I couldn’t immediately find anyone here to teach me how to use fondant (I learn best by watching), but after a few years, I found someone to teach me how to professionally cover the cake and make the gorgeous, life-like flowers. After that, things seemed to take off. I believe that once the student’s ready, the teachers show up. I was so hungry (no pun intended) to learn more! I started finding tons of teachers who taught me how to decorate cakes, and within three years I became the teacher.
A number of years ago I had another turning point. I needed surgery and had to stay in bed for six weeks. Because I was bedridden, I couldn’t do anything but watch TV and read books. I read a book that changed my life—it was called “Sugar Blues.” It talked about how sugar affects people and is the cause of several medical problems. It was then that I started looking for classes to teach the healthy version of making beautiful desserts—and I become the student once again.
I studied conscious eating and built an awareness of using quality ingredients in the foods I prepare. I started checking labels and using organic and local sustainable ingredients whenever possible. The struggle I faced was that I had perfected the art of making pastries with traditional ingredients such as eggs, butter, milk, sugar, etc., but I still needed some work on how to make the new, healthy way taste even better. Not to mention that my friends and family thought it was weird to make desserts this way and didn’t really understand my quest!
I overcame the taste challenge by experimenting. I don’t tend to follow rules and this gives me creative power. Sometimes it works, sometimes it doesn’t. When it works, I duplicate it. I record all of my successes and they become my recipes. Now all my chocolates are made with organic ingredients and most have delicious natural sweeteners such as agave and maple syrup.
My passion started with baking and pastry, then it changed to cake decorating, then food carvings and then chocolate. I’ve always believed that God wanted us to do whatever our passion is. We all have a unique ability and now my passion is chocolate and raw food. I love to eat good chocolate. I love creating it and discovering the way ingredients combine together to make something delicious, beautiful and tasty. My joy comes from seeing people light up when they eat something I create and when they ask, “how did you do that?!” Most of all, I know it’s healthier than what they can typically buy in the stores.
Most people do meditation while sitting and quieting their mind, I do mine in the kitchen. I tune into whatever I’m doing—preparing food, making cakes and pastries, and especially chocolate!
My advice to others is that it doesn’t matter what you do, just do it. You have to believe and do it with your heart. For each person it’s different—be responsible, but do what moves you. If you think something is your passion, go with it. If it works out, that’s great; if not, make a change and try again. Do what you love and savor life’s sweet moments.”
A sampling of Noi’s “heavenly bites” will to be available at my book signing tonight at BookPeople. Come and experience the bliss for yourself.
October 1, 2009
The following is a post that I contributed to the Pink Magazine blog about how setbacks in this economy may turn out to be a blessing in disguise.
For many, there comes a point in our life when we stop in our tracks and ask ourselves, “What is the meaning of the work we’re doing?” It might be because we’re feeling unchallenged, unfulfilled or unmotivated. Or it might be because external events—like losing a job—force us to rethink our options. Rather than look at such a circumstance as a challenge, you can see it as a golden opportunity to reintroduce joy and creativity into your professional life.
Years ago, I became fascinated by the idea that, for each and every one of us, there is a “career we were born for.” Only a small percentage of us manage to find it, and oftentimes our discovery only comes after some period of disappointment or disenchantment. I experienced this personally when I became increasingly dissatisfied with my 9-to-5 life as leader of an advertising agency. Looking around me, I saw dissatisfaction as an epidemic, and it prompted me to write the book, Professional Destiny.
During my research, I questioned people to see if I could find common traits among those who displayed a real passion for their work. I discovered that the most highly motivated and fulfilled really did have something in common—their profession allowed them to make full use of their natural gifts. For these people, work isn’t about money or title—it’s about satisfaction, empowerment, feeling energetic about what they do, making an impact, fully exercising a talent and inspiring others.
As I wrote in Professional Destiny: “A job is something we do to earn a living. Oftentimes it is too small for our spirit. Our life’s work is a mighty undertaking that challenges us, taps into our creative energy and reawakens our spirit. It is our work with a capital W. Once we start on the path, the urgency of this work is bigger than us. Our passion and creativity are ignited.”
Given the current economy, this may be the perfect time to assess the gifts you were born with and rethink your goals. You may well see an opportunity to pursue a different career, one that will make you feel energized and alive. A time of uncertainty can become our time of greatest opportunity. This is when new doors and new possibilities are open, and we have that added incentive to venture out and try something new. You can emerge from this on a path headed for true happiness and satisfaction for the rest of your professional life. Seize the moment and get clear on what you really want to do—you’ll likely look back at it as one of the most satisfying decisions you’ve ever made.
September 25, 2009
This is the story of Marcie Finney—a former ad designer turned entrepreneur of Seeds for Goodness, a fast-growing, eco-fashion brand that creates stylish, earth-friendly jewelry and adornments. It’s an inspiring Professional Destiny story of her choice to thrive, and make a difference.
“My entrepreneurial spirit started eight years ago. I had been working in an advertising agency, but knew it was time for me to go out on my own as a freelance designer. I loved my client interactions and wasn’t getting enough if it in the agency, so I struck out on my own. I do love design and it’s a gift. In particular, I love seeing an idea come to life. Yet, I always knew I’d do some-thing else, but I didn’t quite know what.
A clue was that when I was young, my friend and I teamed up in school and made necklaces. I even sold enough pieces to buy a pair of rollerblades! I always loved to make my own funky pieces, but that’s as far as it went.
Over and over again, people told me that they loved my usage of color. All of my work is colorful. In fact, if you don’t like color, you’re not going to come to me. I like vibrancy! My gift in the design sense is that I’m meant to bring color into whatever form I create.
Every year I take a trip to reflect. It’s a quiet time for me to ask myself: ‘What do I want? Where am I going?’ It’s necessary for me to pause and just get quiet. I went to Cabo and during that time, felt my life was going to shift. I knew it, but didn’t know what it was shifting to.
Unlike most people, I always wear my jewelry when I practice yoga. After Cabo, for two months straight, people would comment on a piece I was wearing. It was every day, everywhere I went—at yoga, at grocery stores, you name it. They’d say: ‘can I buy your jewelry online? Will you sell me the piece you’re wearing?’ I asked myself – ‘do I need to do anything with this?’
A month later my friend Tony called me and asked me what I was doing besides design. He told me ‘you need to pursue it, it’ll be huge… bigger than you think.’
Some of the best things come when you least expect it. I was going about my day and I suddenly got an intuitive message loud and clear. It was ‘you need to work with seeds.’ I didn’t really know what it meant, but I started to do research about seeds and I was blown away. The colors, the texture were unbelievable – and so me! The trumpets started playing!
I said ‘I’ll do it’ and the universal doors flew open. It’s been a little over a year journey now. Aveda became interested in my line and has become a large client. There are several retail locations where my jewelry is placed in Austin, and it’s expanding into Dallas. I can see the momentum – everything I stock in a store will sell out. I feel like it has a life of its own, and it’s a lot of work, but totally fulfilling.
Most exciting is that the name for my line literally came to me—“Seeds for Goodness.” I chose that name because in this world, we can get hardened—we may not recognize the goodness in our lives. I wanted to remind people. All good things start from something small and it was perfect that I was working with seeds. You have to nurture them; you have to let them grow. You can’t just walk away. You need to expect the goodness that lies inherent in the seed to grow. This is a greater symbol of who we are. We all are these amazing seeds that have so much potential within us, and we need to nurture that potential. For example, if we’re doing something we don’t really love—if we’re doing something just to exist—we’re not to thriving. Seeds are meant to thrive. So are we.”
September 14, 2009
Previous page
