April 28, 2010
It’s about time to don the cap and gown. Starting next month, many new graduates will receive their diplomas and venture out from campus life to pursue their Professional Destinies. But do they really know what to do? And what to expect? For most graduates, the answer is a big, resounding—no!
Some, if they’re anything like me, compromised and picked the wrong major (I chose economics, and promptly disregarded almost everything I studied to become a marketer and author).
Some picked a major they’re actually interested in, but don’t have a clue how to apply it in the unfamiliar, grown-up working world.
And some—the lucky ones—got it completely right and can’t wait to start their perfect new career (yes, they have to make the rest of us look bad!).
Still, many because of the economy may be tempted to take the very first job that comes their way. Here’s why that might not be the best life choice.
Steve Jobs (who we must say has experienced a degree of success in his profession) told students at his commencement speech address at Stanford University:
“The only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it. And, like any great relationship, it just gets better as the years roll on. So keep looking until you find it. Don’t settle.”
This is great advice, but can be downright unnerving. What if you don’t know the right next step? What if the whole thing just looks daunting, overwhelming and formidable? How do you gain the self awareness, confidence and plan of action to move forward?
Almost every day I get a note from college students and recent graduates who have benefitted from reading Professional Destiny (and some who give it as a gift to their parents!). They say things like:
“Thank you for writing this book and for explaining in a concise, organized manner the jumbled mess inside of my head. I feel as if I can now move forward. Eureka! Sweet victory.”
So in the spirit of helping our new grads relieve career anxiety and make the big transition into adult life, we are offering a special Professional Destiny Graduation promotion—